Lawyers Can Do Content Marketing

Attorney BAR rules

How can an attorney do content marketing and blogging without advertising, giving legal advice, or breaking client privilege? I’m Daniel DiGriz with MadPipe, and this is the MadPipe Mailbag. Now, each week MadPipe is opening mail with your marketing questions. Today’s question comes from Andrew in New York City, and the question is; as an … Read more

How Can I Lower My Bounce Rate?

increasing engagement in marketing

How can I increase engagement and have fewer people bounce without clicking? I’m Daniel DiGriz with MadPipe and this is the MadPipe Mailbag. Each week MadPipe is opening mail with your marketing questions. This week, the question comes from Phil in Boston, it’s “what can I do to reduce my bounce rate?” For those that … Read more

Print Isn’t Dead But Print Alone Is

Digital vs. print media

With digital marketing the dominant force, is print marketing done for? I’m Daniel DiGriz with MadPipe, and this is the MadPipe Mailbag. Now, each week MadPipe is opening mail with your marketing questions. Today we have a question from Pam in New Providence and the question is; is print marketing dead? Great question, Pam; so … Read more

The Proper Length for Video Blogs

How long should video blogs be?

I’m interested in doing video blog posts – what’s my target length? I’m Daniel DiGriz with MadPipe, and this is the MadPipe Mailbag. Now, each week MadPipe is opening mail with your marketing questions. Today, Sherman in Southern California would like to know, how long should a video blog be? For those who don’t know … Read more

Strengthen Your Ad Campaign

How Can I Improve PPC Ads and Adwords?

How can I make my pay per click ads (e.g. Google Adwords) more effective? I’m Daniel DiGriz with MadPipe and this is the MadPipe Mailbag. Now, each week MadPipe is opening mail with your marketing questions. Today’s question comes from Shayne in New York City, and its how can I make Pay-Per-Click ads more effective? … Read more

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About once / month, corporate storyteller and digital ecologist® Daniel DiGriz weaves together interesting business stories, analytics, & examples for organizations committed to achieving their goals.

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