Comidor, a workflow automation platform, quoted MadPipe in a post about what causes project failure. In a section on maintaining project momentum . . .
Daniel DiGriz, CEO of MadPipe, argues that “the projects fail from a commitment to fear”. He explains that “what this commitment looks like is a disproportionate focus on details at the expense of momentum – a resistance to achieving the next highest valuable deliverable. In fear, companies retreat back into planning, and specifically back into the easiest variables to manage or control. In other words, they retreat from achievement back into management. If you’ve ever spent weeks deciding on what color something should be, and endlessly discussing mockups, you’re looking at a project that will fail”.
