MadPipe in Young Upstarts

Young Upstarts is about innovation and thought leadership. In an article that deploys some tongue-in-cheek storytelling (using the Wizard of Oz as backdrop), MadPipe argues that change is occurring more rapidly, and smaller companies can compete with larger ones by doing four things:

  1. Put the company on a project footing.
  2. Make every staff member a stakeholder.
  3. Make transparency the default setting.
  4. Make all participation outcome-based.

“A little wizardry can take us from low financial resilience to powerful brand. For the small business, this means adopting strategies from enterprise best practices.”

MadPipe's Ideas Are Featured In:

You Like This Way of Thinking

About once / month, corporate storyteller and digital ecologist® Daniel DiGriz weaves together interesting business stories, analytics, & examples for organizations committed to achieving their goals.


Please answer a few questions to help MadPipe create the most valuable info:

How do you sell?
What's your industry?
How did you find MadPipe?
This field is for validation purposes and should be left unchanged.

Looking for the [contact form]?


Event List

Get an alert when there's a talk, webinar, or presentation on sales, marketing, brand strategy, or business growth. No newsletter. Just the update.

This field is for validation purposes and should be left unchanged.

Marketing Director for Hire
Everything flows to your door.®