marketing manager or executive

The Culture Conundrum:

"Transformation is organic. Top-down, centralized change doesn't work. It chews up resources, breeds low adoption and failed implementations."

- Daniel DiGriz, CEO of MadPipe

marketing strategy NYC

Create Organizational Cultural Change

Redesigned Processes
%
Training and Infrastructure
%
End-users as Stakeholders
%
Complete Program Leadership
%

You paint a target on it. MadPipe gets it for you.

MadPipe Delivers Transformation

Leading the Change

We'll deliver the entire implementation, including planning all aspects of the project and assembling the team.

Designing the Program

From training project to corporate academy, we create adoption of your business goals by enthusiastic learners.

Ensuring Retention

If desired, we'll equip internal supporters to retain and disseminate ongoing knowledge support in-house.

You Will See the Needle Move

Transformation isn't fluffy or nebulous–it's measurable. You want to validate success for stakeholders, mitigate resistance with gamified user engagement, and measure change to speed up experimentation and allow for involved users. The result is objective measurements for critical KPIs that result in ROI.

Stop putting off real growth.

Engagement
%
End-User Commitment
%
Constituent Feedback
%
ROI
%

Opportunity Costs of the Alternatives

Do-it-Yourself
(DIY)

%

Loss of focus and productivity from taking your eyes off of operations.

Traditional Consulting Firm

%

Blistering overhead to develop a program that's likely to evolve.

Hiring
Freelancers

%

Energy spent on cultivation and supervision for shaky long-term relationships.

Full-Time Management

%

Overhead for full-time oversight, when warming a desk doesn't add value.

You're Seriously Still Waiting?

Schedule a Call

Talk directly with your Organizational Transformation Executive

Clark Hulings Fund

Elizabeth Hulings

Director, Clark Hulings Fund

The goal was to effectively transform visual artists into entrepreneurs who think and act like businesspeople. This was particularly challenging, since the existing culture in the visual arts resists that. MadPipe designed a year-long syllabus and e-learning portal, engaged 7 instructors and 5 coaches, and created documentable and obvious change. Our constituents have, in many cases, completely transformed their businesses, and MadPipe's leadership has been instrumental.

MadPipe has a lot of actionable insights to share

About once/month, our Digital Ecologist® Daniel DiGriz weaves together interesting stories around organizational transformation, education, corporate storytelling, and marketing.

MadPipe's Ideas are Featured In:

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About once/month, Corporate Storyteller and Digital Ecologist® Daniel DiGriz weaves together interesting stories around organizational transformation, education, and marketing.

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