Staff Training Marketing, Selling—Just About Anything We Do

"The key to institutional knowledge is train ALL the people who are interested, none of the ones who aren't." - Daniel DiGriz

Why Have MadPipe Train Your Staff

There's know and tell, and knowing it well.

Problem

You've got savvy people onboard already who are motivated to do the work, but they don't have agency-level kung-fu.

Hurdle

They have some relevant knowledge (they're not a blank slate) but a LOT has evolved in a short time, and they need the latest.

Solution

Teach your people like we would OUR people, and you'll have your own built-in A-team and still be able to call upon an A-team as needed.

Mandate

Most training saves the 'good stuff' for someone else. We'll put the tools and techniques in front of your people that we'd use in your situation.

You've heard the thing about teaching someone to fish. Why not teach them how to find where the fish are? You can sit on shore with a hook and line and eventually get something, or you can fish like a damned, salty, one-eyed swordfish boat captain that weighs in at the docks—not a kitchen scale.

You can't hone

anything alone.

enterprise marketing training

The difference between me wiring a circuit, and an electrician doing it, is I'll take all day, and he'll have three done by the time I check on him. It pays to train.

Success is Seeing the Needle Move!

And everything else is codswallop.

Eyeballs on content (awareness of our brand)
%
New leads (engagement with our content)
%
Sold customers (revenue increase)
%

You can only improve

what you can prove.

MadPipe's Ideas Are Featured In:

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About once / month, corporate storyteller and digital ecologist® Daniel DiGriz weaves together interesting business stories, analytics, & examples for organizations committed to achieving their goals.

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